SEO & Marketing Specialist

Global Services and Solutions

Rawalpindi, Punjab, Pakistan

Global Services and Solutions logo
ContractManagerPKR 30,000 - 45,000/mo
Work Model
On-site
Apply By
Nov 25, 2026
Openings
2

Job Description

GSS – Global Services & Solutions is looking for a results-driven and creative SEO & Digital Marketing Specialist to strengthen our online presence, improve search engine visibility, generate qualified leads, and support business growth through effective digital marketing strategies.

The ideal candidate will have practical experience in Search Engine Optimization (SEO), keyword research, website optimization, content marketing, and digital campaign management. The candidate should be analytical, creative, and capable of using digital marketing tools to improve website performance and achieve measurable business results.

Qualifications

Job Requirements

  • Completed Bachelor's degree in Marketing, Digital Marketing, Business Administration, IT, or a related field.
  • 2–4 years of relevant experience in SEO and Digital Marketing.
  • Strong knowledge of on-page, off-page, and technical SEO.
  • Experience with keyword research, competitor analysis, and content optimization.
  • Hands-on experience with Google Analytics 4 (GA4) and Google Search Console.
  • Familiarity with SEO tools such as Ahrefs, SEMrush, or Screaming Frog.
  • Strong analytical, communication, and problem-solving skills.

Key Responsibilities

  • Develop and implement SEO strategies to improve search rankings and organic traffic.
  • Conduct keyword research and competitor analysis.
  • Optimize website content, meta tags, headings, and internal links.
  • Perform technical SEO audits and identify website performance issues.
  • Manage content optimization, backlink analysis, and link-building activities.
  • Monitor website performance using Google Analytics 4 and Google Search Console.
  • Prepare SEO reports and recommend data-driven improvements.
  • Support digital marketing campaigns and lead-generation initiatives.

Required Skills

  • Search Engine Optimization (SEO)
  • Technical SEO
  • On-Page SEO
  • Off-Page SEO
  • Keyword Research
  • Competitor Analysis
  • Content Marketing
  • Google Analytics 4 (GA4)
  • Google Search Console
  • Website Optimization
  • Link Building
  • SEO Auditing
  • Digital Marketing Strategy
  • Performance Reporting
  • Lead Generation

Soft Skills

  • Teamwork
  • Leadership
  • Time Management
  • Communication
  • Problem Solving
  • Analytical Thinking

Benefits

  • Remote Work